Thursday, October 08, 2009

PS3 is top selling console in September -- for first time ever?

EEDAR's analyst Jesse Divnich predicts 400,000 PS3s were sold in September, edging out both Wii and Xbox 360 sales (375k and 370k units respectively) .Wedbush Morgan mega game analyst Michael Pachter has also published his September video game sales preview for the US market.

Pachter estimates PS3 console sales of 410,000 units, a 76 per cent increase year-over-year. This should be enough to topple both the Wii (390,000 units) and Microsoft's Xbox 360 (350,000 units).

"We believe that the recent round of price cuts may benefit the PS3 the most in coming months, given that unit sales last year were only 1.5 million for the September -- December 2008 period," claimed the handsome man. "The Xbox 360 has outsold the PS3 for the past 13 months, likely due to a higher perceived value proposition.

"We think that the PS3 will outsell the Xbox 360 in September, and may continue to do so for the rest of the year. Microsoft has the ability to lower price yet again, but we anticipate the introduction of a more feature-packed Xbox 360 in early 2010 (likely with a 250Gb hard drive) at the same $299 price point; we think that Microsoft will cut price only if it begins to lose significant market share to Sony."


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