Wednesday, May 02, 2007

Women and Gaming where are they?

A enigma in gaming is that women really do not play games. Popular conceus is that only males between the ages of 18-35 demographic are the ones that shell out big bucks for new consoles and software.
About 61% of gamers are male, nearly two-thirds of the female demographic using games is 18 or older, according to the Washington-based Entertainment Software Association (ESA). That number includes computer gaming and video gaming in which players use consoles such as Xboxes or PlayStations connected to their TVs.

Thirty-eight percent of game players are women.
Women age 18 or older represent a significantly greater portion of the game-playing population (30%) than boys age 17 or younger (23%)


How Much Time Is Spent Playing Games?

The average adult woman plays games 7.4 hours per week. The average adult man plays 7.6 hours per week. Though males spend more time playing than do females, the gender/time gap has narrowed significantly. Whereas in 2003, males spent an average of 18 more minutes a day playing games than did their female counterparts, in 2004 they spent ony six minutes more each day doing so. Females spend an average of two hours more per week playing games now than they did a year ago.


Who Plays Games Online?

Fifty-eight of online game players are male.
Forty-two percent of online game players are female.
















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